CGI - The Future of Online Auto Marketing
The amount of change brought about by Computer Generated Imagery (CGI) is amazing. These days, actual car photographs on automotive sites and automobile brochures are on a decline. Car makers across the globe are making the move to CGI and even auto dealer websites and related auto business websites are following suit. The reasons for doing so are simple, and in this article, we will list them out.
To ensure that an auto related website always functions optimally in terms of viewership, site traffic, bounce rates, revenue generation and more, it is common knowledge that the site needs high quality images. Cars hold a very high amount of visual appeal for prospective buyers, and striking vehicle images creates a high level of interest among the people who visit your car dealer website. CGI can generate those images even before the car is actually manufactured.
Solving Multiple Setbacks at a Time
Getting good quality images of cars in sharp detail and with great looking backgrounds is tiresome, time consuming and, in many cases, a job that puts quite a heavy strain on finances However, OEMs and related businesses can have the most stunning images ever, and at a significantly lesser cost, with CGI.
Computer generated imagery is the way forward if your auto business wants to fill its online website and social accounts with clear and dynamic images of cars that showcase the most minute aspects in rich detail. To facilitate this, we have built a solution just for you called izmofx, which is a platform that takes care of all your CGI needs.
Create Different Versions in Less Time
Where computer generated images differ from conventional photography is in its ability to be flexible like no other type of image production. The capacity to have cars placed in any location, under any sort of lighting, and captured from any camera angle opens up possibilities much ahead of what conventional photography can do.
The best part is that this is just the beginning, the capabilities of CGI extend a lot more.
For instance, if the manufacturer of a vehicle releases a new variant or trim level, CGI eliminates the requirement to go back and capture images of the new car all over again. izmofx enables you to get the job done quickly and efficiently.
It’s the same story if you want to add new backgrounds, include animations, and so on.
Further Potential of CGI
In addition to high resolution images, the suite of products from izmofx also comprises of game simulations. Most importantly, it also packs in the newest emerging technology, virtual reality (VR). This enables interested buyers to virtually get a feel of the car they wish to purchase.
When it comes to displaying images on auto dealer websites, computer generated imagery scores high in delivering images that are dynamic. Nowadays, one can barely distinguish between an actual vehicle photograph and something that was created using CGI, but for the superior aesthetic appeal of CGI.
But despite this, CGI delivers hugely on financial savings at the OEM level, and it’s easy to set up.
In the coming days, if you flip through a magazine, brochure, catalog, or go navigating through a website, the likelihood of seeing actual photography aren’t high. Business owners in every industry are increasingly switching to computer generated imagery (CGI), mostly due to the amount of time and money it can save. We strongly believe that if your vehicle business hasn’t followed suit, it’s high time to do so.
For more information how the CGI products of izmofx can be applied on your dealership website, contact us.